Delivering the Product: Defining Specifications

Author

Shantanu BHATTACHARYA, Singapore Management UniversityFollow

Publication Type

Book Chapter

Publication Date

11-2007

Discipline

Business

Research Areas

Operations Management

Publication

Handbook of New Product Development Management

Editor

C.H. Loch and S. Kavadias

First Page

377

Last Page

399

ISBN

9780750685528

Identifier

10.1016/B978-0-7506-8552-8.50017-7

Publisher

Routledge

City or Country

New York

Citation

BHATTACHARYA, Shantanu. Delivering the Product: Defining Specifications. (2007). Handbook of New Product Development Management. 377-399.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/5108

Additional URL

https://doi.org/10.1016/B978-0-7506-8552-8.50017-7