Publication Type
Journal Article
Version
acceptedVersion
Publication Date
11-2015
Abstract
This study aims to understand different publics’ communicative behaviors for problem solving surrounding an oil spill issue in Korea. Specifically, it explores the differences between chronic activists and other types of publics who were affected by this chronic environmental issue. A total of 24 interviews were conducted, from which five different types of publics were identified. The findings suggest that the majority of activists who are currently working on the issue are closed-chronic activists, which are slightly different from Ni and Kim’s findings on chronic activists’ communicative behaviors. Interviews were also conducted with five communication experts to propose viable conflict resolution strategies for the issue. The mutual-gains approach is recommended as a viable organization–public conflict resolution strategy.
Discipline
Business and Corporate Communications | Public Affairs
Research Areas
Corporate Communication
Publication
Journal of Public Affairs
Volume
15
Issue
4
First Page
404
Last Page
422
ISSN
1472-3891
Identifier
10.1002/pa.1554
Publisher
Wiley: 24 months
Citation
KIM, Soojin; KIM, Jeong-Nam; TAM, Laishan; and KIM, Gwang Tae.
Inquiring into activist publics in chronic environmental issues: Use of the mutual gains approach for breaking a deadlock. (2015). Journal of Public Affairs. 15, (4), 404-422.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/4384
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1002/pa.1554