The Image of Countries as Locations for Investment

Author

Chow Hou Wee, National University of Singapore
David T. E. Lim, Economic Developoment Board, Singapore
Yip Wei, Gilbert TAN, Singapore Management UniversityFollow

Publication Type

Book Chapter

Publication Date

1993

Discipline

International Business | Marketing | Strategic Management Policy

Research Areas

Finance

Publication

Product-Country Images: Impact and Role in International Marketing

First Page

311

Last Page

338

ISBN

9781560242369

Publisher

International Business Press

City or Country

New York

Citation

Wee, Chow Hou, David Lim and Gilbert Tan. 1993. "The Image of Countries as Locations for Investment." In Produc-Country Images: Impact and Role in International Marketing, edited by Nicolas Papadopoulos and Louise A. Heslop, 311-338. New York: International Business Press.

Additional URL

https://worldcat.org/isbn/9781560242369