Publication Type

Journal Article

Version

publishedVersion

Publication Date

2004

Abstract

The global strategy literature provides a basis for examining strategy, structure, and performance relationships in multinational firms. We develop a framework that examines these relationships and their linkages to the firm's intangible asset portfolio. Drawing on resource-based theory, this framework suggests that an on-going multinational firm's worldwide performance is dependent on the fit between its intangible asset portfolio, foreign market entry strategies, partner relationships, and worldwide organisational structure. Each of these dimensions can be linked back to the firm's worldwide strategy and the characteristics of its industry. Implications for research are discussed.

Keywords

multinational corporations, MNCs, strategy-structure-performance relationships, resource-based theory, intangible assets, synergy, global strategy, partner relationships, organisational structure, foreign market entry strategies

Discipline

Strategic Management Policy

Research Areas

Strategy and Organisation

Publication

International Journal of Management and Decision-Making

Volume

5

Issue

2-3

First Page

99

Last Page

116

ISSN

1462-4621

Identifier

10.1504/IJMDM.2004.005343

Publisher

Inderscience

Copyright Owner and License

Inderscience

Additional URL

https://doi.org/10.1504/IJMDM.2004.005343

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