Inter Organizational Properties and Inter-organizational Perceptual Agreement: A Model and Empirical Test in Marketing Channel Relations

Author

James C Anderson
Philip Charles ZERRILLO, Singapore Management UniversityFollow
Lihua Wang

Publication Type

Journal Article

Publication Date

12-2007

Discipline

Marketing

Research Areas

Organisational Behaviour and Human Resources

Publication

Journal of Business to Business Marketing

ISSN

1051-712X

Citation

Anderson, James C; ZERRILLO, Philip Charles; and Wang, Lihua. Inter Organizational Properties and Inter-organizational Perceptual Agreement: A Model and Empirical Test in Marketing Channel Relations. (2007). Journal of Business to Business Marketing.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/2944

Comments

Winner of Best Paper Award