Supermarket Shopping Adoption and the Modernization of Food Retailing

Author

Arieh Goldman
Robert E. Krider
Seshan RAMASWAMI, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

1997

Discipline

Marketing | Sales and Merchandising

Research Areas

Marketing

Publication

INFORMS Marketing Science Conference, Berkeley, CA, 21-24 March 1997

City or Country

Berkeley, CA, USA

Citation

Goldman, Arieh; Krider, Robert E.; and RAMASWAMI, Seshan. Supermarket Shopping Adoption and the Modernization of Food Retailing. (1997). INFORMS Marketing Science Conference, Berkeley, CA, 21-24 March 1997.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/2032