Publication Type
Book Chapter
Publication Date
1-2017
Abstract
The SMU Centre for Marketing Excellence is partnering with Asia’s luxury sector to navigate trends that are changing the face of retail.
See the book: The essence of luxury: An Asian perspective: LVMH-SMU Luxury Research Conference 2016
Disciplines
Fashion Business | Marketing | Sales and Merchandising
Publication
Research@SMU: Connecting the dots
Editor
MILLER, Steven; JOSHI, Havovi; LEE, Vanessa
ISBN
9789811147449
Publisher
Singapore Management University
Copyright Owner and Holder
Singapore Management University
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Singapore Management University.
Studying the logic of luxury. (2017). Research@SMU: Connecting the dots. 18-19.
Available at: https://ink.library.smu.edu.sg/smu_research/1
First Page
18
Last Page
19