The law and practice of trademark transactions: A global and local outlook

Publication Type

Book

Publication Date

12-2016

Abstract

The Law and Practice of Trademark Transactions is a comprehensive analysis of the law governing trademark transactions in a variety of legal and business contexts, and from a range of jurisdictional and cross-border perspectives. After mapping out the international legal framework applicable to trademark transactions, the book provides an analysis of important strategic considerations, including: tax strategies; valuation; portfolio splitting; registration of security interests; choice-of-law clauses; trademark coexistence agreements, and dispute resolution mechanisms.Key features include: * A comprehensive overview of legal and policy-related issues, * A blend of approaches underpinning strategic considerations with analytical rigour, * Regional coverage of the key characteristics of trademark transactions in a range of jurisdictions, *Authorship from renowned trademark experts

Keywords

Trademarks

Discipline

Intellectual Property Law

Research Areas

Innovation, Technology and the Law

First Page

1

Last Page

680

ISBN

9781783472123

Publisher

Edward Elgar

City or Country

U.K.

Additional URL

http://www.e-elgar.com/shop/the-law-and-practice-of-trademark-transactions

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