Goodwill Hunting in Passing Off: England Retains the ‘Hard Line’ for Now: Starbucks (HK) Limited v British Sky Broadcasting Group PLC  UKSC 31
This recent UK Supreme Court decision has confirmed that the "hard line" perspective to interpreting "goodwill" in the common law action for passing off remains good law in England. There are, however, subtle hints in the judgment that going forward, the court may be prepared to consider and endorse (pragmatic) exceptions or extensions to the “hard line” in appropriate cases.
Intellectual Property and Technology-related Law
Singapore Academy of Law Journal
SAW, Cheng Lim.
Goodwill Hunting in Passing Off: England Retains the ‘Hard Line’ for Now: Starbucks (HK) Limited v British Sky Broadcasting Group PLC  UKSC 31. (2015). Singapore Academy of Law Journal. 27, 589-600. Research Collection School Of Law.
Available at: http://ink.library.smu.edu.sg/sol_research/1530
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