Publication Type

Book Chapter

Publication Date

1-2017

Abstract

The SMU Centre for Marketing Excellence is partnering with Asia’s luxury sector to navigate trends that are changing the face of retail.

See the book: The essence of luxury: An Asian perspective: LVMH-SMU Luxury Research Conference 2016

Disciplines

Fashion Business | Marketing | Sales and Merchandising

Publication

Research@SMU: Connecting the dots

Editor

MILLER, Steven; JOSHI, Havovi; LEE, Vanessa

ISBN

9789811147449

Publisher

Singapore Management University

Copyright Owner and Holder

Singapore Management University

Licece/Creative Commons Licence

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

First Page

18

Last Page

19

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