Designing the Value Curve for Your Next Innovation
Conference Proceeding Article
This paper introduces an additional feature to the strategy canvas and value curve that will make innovation designers more effective. The new feature is to let the innovators carry out the designs of their new innovations taking into account both the cost of improving the quality of a parameter that the users value highly and the savings accrued from the drop in provisioning for parameters that users place less emphasis in an innovation.
Computer Sciences | Technology and Innovation
Information Systems and Management
Management of Converging Technologies: PICMET 2007, August 5-9, Portland, Oregon: Proceedings
City or Country
Portland, OR, USA
Narasimhalu, Arcot Desai.
Designing the Value Curve for Your Next Innovation. (2007). Management of Converging Technologies: PICMET 2007, August 5-9, Portland, Oregon: Proceedings. 554-557. Research Collection School Of Information Systems.
Available at: http://ink.library.smu.edu.sg/sis_research/2692