Publication Type

Journal Article

Publication Date

3-2014

Abstract

The key lies not in the quantity of data used but in using the right data and doing a trial run.

Disciplines

Business Administration, Management, and Operations

Copyright Owner and Holder

Copyright © Singapore Management University 2014

Licece/Creative Commons Licence

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Subject(s)

Business Analytics and Market Insights

Share

COinS