Publication Type

Journal Article

Publication Date

11-2013

Abstract

With a successful transition to luxury lifestyles in just a couple of generations, Indonesia’s next tourism hurdle is competitiveness. Once Indonesia’s key non-oil and gas revenue earner, luxury tourism needs to compete aggressively for the tourist dollar.

Keywords

Tourism, retail, branding, luxury goods, Indonesia

Disciplines

Business | Marketing | Tourism and Travel

Copyright Owner and Holder

Copyright © Singapore Management University 2013

Subject(s)

Tourism -- Indonesia

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