Publication Type

Journal Article

Publication Date

8-2013

Abstract

When the movie Ah Boys to Men broke the record for the highest-grossing Singapore film in December last year, its producers knew they would, at the very least, avoid making a loss. The S$6.03 million collected at the box office up to that point was twice the S$3 million that was spent to make the movie, so one would think its director, Jack Neo, would be laughing all the way to the bank. One would also be wrong ...

Keywords

Movies, Movie production.

Disciplines

Business | Film and Media Studies

Copyright Owner and Holder

Copyright © Singapore Management University 2013

Licece/Creative Commons Licence

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Subject(s)

Singapore, Box office revenue (Motion pictures), Motion picture industry.

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