Publication Type
Journal Article
Publication Date
2-2012
Abstract
How do you communicate with 5,000 employees across 17 countries in a simple yet effective and compelling way? This was a question that Jovina Ang had to answer back in 2010, when she joined Microsoft Services Asia as marketing communications director.
Disciplines
Business and Corporate Communications | Organizational Communication
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Subject(s)
Basic or Discovery Scholarship
Citation
Singapore Management University.
Enhancing internal communications: How Microsoft cuts through the clutter. (2012).
Available at: https://ink.library.smu.edu.sg/pers/314
Additional URL
https://www.smu.edu.sg/perspectives/all
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