Can you build a convincing business case within 24 hours? A bunch of undergraduates did. Twenty-four teams took part in this year’s APEX Business-IT Global Case Challenge, the fifth edition of an annual student-run competition started by undergraduates at Singapore Management University’s School of Information Systems.
Business case, Sentosa, innovation, technology
Business Administration, Management, and Operations | Technology and Innovation
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Business planning, Business models, Business students, Case method, Business Skills, Innovations in business
Singapore Management University.
Cracking the Case. (2013). Perspectives@SMU.
Available at: http://ink.library.smu.edu.sg/pers/31