Public realtions in the social media age

Authors

Singapore Management University

Publication Type

Journal Article

Publication Date

9-2016

Abstract

Instead of communicating through the media, PR professionals now have to engage across the spectrum because “everybody now matters"

Disciplines

Public Relations and Advertising | Social Media

Licece/Creative Commons Licence

This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.

Subject(s)

Basic or Discovery Scholarship

Citation

Singapore Management University. Public realtions in the social media age. (2016).
Available at: https://ink.library.smu.edu.sg/pers/138

Additional URL

https://www.smu.edu.sg/perspectives/all