Publication Type

News Article

Year

6-2015

Abstract

Singapore Management University (SMU) has won first place in two categories of the 2014 EFMD Case Writing Competition, organised by the European Foundation for Management Development (EFMD). It is one of the first and biggest wins ever by a Singaporean educational institution in this worldwide case writing competition. SMU winning cases are: Jungle Beer: An Entrepreneur's Journey and Gillette’s "Shave India Movement": Razor Sharp against the Stubble.

Keywords

Singapore, higher education, business, cases, awards, Singapore Management University

Disciplines

Asian Studies | Business | Higher Education

Language

eng

Copyright Holder

Singapore Management University

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Format

application/PDF

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