Business travel accounts for a disproportionately large share of revenue and profit to transport service providers, and is therefore an important topic. However, few studies on international travels focus squarely on business travellers because these individuals are inherently difficult to identify: they do not always travel in business cabins (p. 79) and it is increasingly difficult to quantify the duration and function of business trips as travellers build in extra time to allow for flight delays or for other leisure activities (p. 69). Scholars of transport studies, especially air transport specialists, geographers, sociologists, and to a lesser extent, marketers of products and services to international business travellers, would find this volume both informative and insightful. Entrepreneurs of new airline ventures, especially those in increasing numbers in the deregulated market within the European Union (Fan, 2010), should also take a read of the volume.
International air transport, airlines, business travel, global economy
Strategy and Organisation
Journal of Transport Geography
FAN, Terence Ping Ching.
International Business Travel in the Global Economy, J.V. Beaverstock, B. Derudder, J. Faulconbridge, F. Witlox (Eds.) [book review]. (2010). Journal of Transport Geography. 18, (6), 762-763. Research Collection Lee Kong Chian School Of Business (SMU Access Only).
Available at: http://ink.library.smu.edu.sg/lkcsb_research_smu/57