Title

Likelihood of Participating in Mail Survey Research: Business Respondents' Perspectives

Publication Type

Journal Article

Publication Date

2000

Discipline

Business

Research Areas

Marketing

Publication

Industrial Marketing Management

Volume

29

Issue

2

First Page

97

Last Page

109

ISSN

0019-8501

Identifier

10.1016/S0019-8501(98)00038-8

Publisher

Elsevier

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