Publication Type

Transcript

Publication Date

7-2016

Abstract

A number of recent events have beenimportant in examining the future success of management education. The first isthe business education, "crowdsourcing" Jam (Carlile et al.,2016), designed and implemented by the Questrom School of Business at theBoston University. This Jam was co-sponsored by EFMD, GMAC and AACSB as well asa range of business and management stakeholders such as Johnson and Johnson,Merck, Financial Times (FT), IBM, Santander, Fidelity,PWC and E&Y. The second is the AACSB visioning process summarised in therecent document "Envisioning The Future" produced by AACSB (AACSB,2016) on the occasion of the 100th anniversary on its foundation in 1916. Both studies were stimulated by theproposition that there has been little radical, innovative curriculum change inmanagement education over the last 50 years. Indeed the dominant logic in thefield, outlined in the influential the Gordon and Howell (1959) report onmanagement education, from a US perspective, has largely prevailed. However,critics such as Henry Mintzberg (2004), have argued that we need to emphasiseand teach the art of management alongside the appropriate set of analyticalskills and tools to address management problems that often dominate managementcourses.

Discipline

Business | Higher Education

Research Areas

Strategy and Organisation

Publication

Journal of Management Development

Volume

35

Issue

7

First Page

850

Last Page

853

ISSN

0262-1711

Identifier

10.1108/JMD-05-2016-0068

Publisher

Emerald

Copyright Owner and License

Authors

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Additional URL

https://doi.org/10.1108/JMD-05-2016-0068

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