Peruse the infant-formula aisle in any supermarket.One can easily spot an increasing number of infant formula brands, eachoffering a wide range of ingredients with claims of assorted health benefits.DHA to increase the baby's cognitive development? Check. Taurine to support thebaby's mental and physical development? Prebiotics for a healthy digestivesystem? Iron and zinc to boost the baby's immune system? Check, check, andcheck.
Asian Studies | Marketing
Singapore Press holdings
CHANG, Hannah H..
The (behavioral) science behind baby milk formula. (2018). Straits Times. 1-4. Research Collection Lee Kong Chian School Of Business.
Available at: http://ink.library.smu.edu.sg/lkcsb_research/5640
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