Title

The Image of Countries as Locations for Investment

Publication Type

Book Chapter

Publication Date

1993

Discipline

International Business | Marketing | Strategic Management Policy

Research Areas

Finance

Publication

Product-Country Images: Impact and Role in International Marketing

First Page

311

Last Page

338

ISBN

9781560242369

Publisher

International Business Press

City or Country

New York

Additional URL

http://worldcat.org/isbn/9781560242369