The Image of Countries as Locations for Investment
International Business | Marketing | Strategic Management Policy
Product-Country Images: Impact and Role in International Marketing
International Business Press
City or Country
Wee, Chow Hou, David Lim and Gilbert Tan. 1993. "The Image of Countries as Locations for Investment." In Produc-Country Images: Impact and Role in International Marketing, edited by Nicolas Papadopoulos and Louise A. Heslop, 311-338. New York: International Business Press.