Publication Type

Journal Article

Version

Postprint

Publication Date

9-2014

Abstract

This paper undertakes a meta-analysis of the 51 historiographies of public relations in Asia-Pacific countries to identify common themes, threads and theoretical insights. The authors propose a set of necessary components for the study of Asia-Pacific public relations drawn from a historical perspective that differs from the paradigmatic underpinnings of the major Western models. They draw conclusions about epistemological and practice differences between public relations in the West and in the Asia-Pacific region in a globalizing world.

Keywords

Asia-Pacific, Public relations, Expert systems, Institutional logics

Discipline

Business and Corporate Communications

Research Areas

Corporate Communication

Publication

Public Relations Review

Volume

40

Issue

3

First Page

397

Last Page

407

ISSN

0363-8111

Identifier

10.1016/j.pubrev.2014.02.028

Publisher

Elsevier

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Additional URL

http://doi.org/10.1016/j.pubrev.2014.02.028

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