Title

Designing Successful Executive Program on Creativity: Theoretical Approaches and Practical Challenges in Asia

Publication Type

Conference Proceeding Article

Publication Date

11-2004

Abstract

This paper traces the theoretical approaches of creative training to the 4 Ps of creativity research, namely, People, Process, Product and Press. It discusses some practical considerations that need to be taken into account to ensure success in creativity training programs. These considerations include: (a) accommodating individual differences; (b) addressing resistance; (c) demonstrating impact and results; (d) ensuring transfer-of-training; and (e) overcoming time and resource constraint. The paper concludes with the æIDEALÆ tips on creativity training.

Discipline

Organizational Behavior and Theory

Research Areas

Organisational Behaviour and Human Resources

Publication

Human resource development in Asia: Harmony and partnership: Papers presented at the 3rd Asian Conference of the Academy of HRD, Seoul, Korea, November 20-23, 2004

First Page

433

Last Page

440

ISBN

7111699000

Publisher

Korea Academy of Human Resource Dept

City or Country

Seoul