Title

Product Development in Japanese Tv Game Software: The Case of an Innovative Game

Publication Type

Journal Article

Publication Date

12-2001

Abstract

This paper addresses the issue of developing innovative software with a case study of the emerging prototyping methods used in an innovative game in the Japanese game software industry. Software has traditionally been seen as an efficiency-driven process. But in innovative software, there are other important issues, such as the need to allow for radical redesign in development cycles, and the need to resolve tensions between creative and controlling processes. The paper addresses the broader design issue by documenting the emerging prototyping practices in design-driven and originality-oriented product development. We term this an outward spiral software development model, in which the completion of an initial prototyping cycle may lead to significant revisions in design and code, and the possible scrapping of large chunks of code. This model is compared with the development processes used for other types of software and in creative industries like the music industry.

Discipline

Strategic Management Policy | Technology and Innovation

Research Areas

Strategy and Organisation

Publication

International Journal of Innovation Management

Volume

5

Issue

4

First Page

487

Last Page

515

ISSN

1363-9196

Identifier

10.1142/S1363919601000464

This document is currently not available here.

Share

COinS