Knowledge@SMU

Authors

Knowledge@SMU

Publication Type

Journal Article

Publication Date

5-2007

Abstract

According to British business research company Organic Monitor, the market across Asia for organic food is set to hit US$1 billion this year. Singapore, too, has been swept up in this organic wave. Last year, the country’s share of the Asian organic food market reached US$40 million. Kemena, a two-year-old company which supplies a range of health products in Singapore, has become the first to introduce organic infant formula into the Singapore market. The company was recently involved with the United Overseas Bank (UOB)-SMU Entrepreneurship Alliance which provides funding for small and medium-sized enterprises to hire student consultants. Knowledge@SMU interviewed students who worked on a project with Kemena through the UOB-SMU Alliance. --------------------------------------------------------------------------------

Disciplines

Business | Entrepreneurial and Small Business Operations | Technology and Innovation

Copyright Owner and Holder

Copyright © Singapore Management University 2012

Article ID

1015

Subject(s)

Innovation and Entrepreneurship

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