Publication Type

Journal Article

Version

publishedVersion

Publication Date

3-2020

Abstract

This study analyzed the role and impact of social media use on the daily lives of marriage migrants. We empirically examined a moderated mediation model by surveying 201 marriage migrants. This study focused on four key concepts: social stigma, empowerment, self-stigma, and social networks forged via social media such as Facebook, Kakao Talk, LINE, and Viber. The results confirmed that the detrimental effect of social stigma can be mitigated by robust social networks, and a greater feeling of empowerment resulted in less self-stigma. Consequently, social networks through social media acted as a buffer against negative public opinion or any belittling views. Furthermore, solid social networks were linked to feelings of support and empowerment.

Keywords

empowerment, Marriage migrants, self-Stigma, social media, social network, social stigma

Discipline

Communication Technology and New Media | Social Media

Research Areas

Humanities

Publication

Asian Journal of Communication

Volume

30

Issue

2

First Page

83

Last Page

99

ISSN

0129-2986

Identifier

10.1080/01292986.2020.1725073

Publisher

Taylor and Francis Group

Additional URL

https://doi.org/10.1080/01292986.2020.1725073

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